Code is cheap.
Typing is no longer the bottleneck. Judgment is. Your senior people matter more than ever, in a different role.
Read the articleBart van der Meeren
I build your AI strategy. Literally.
Ten years of B2B marketing experience, then co-founder and CTO of an AI SaaS platform. I bring business and technology together: deep B2B process insight, plus the hands-on skills to design, build, and launch complex AI systems. Working, battle-tested products.
01What is changing
Software just became cheap to build. That changes every decision you make about it.
Custom software is back.
It used to be the slow, fragile, expensive option. With agents it is often the fastest route to something that fits.
Read the articleYour colleagues will build.
Marketers, finance leads, and HR managers will ship their own tools. The question is whether your company is ready for that.
Read the articleDashboards lose. Workflows win.
Agents pull value away from screens and seats toward context and execution. Decide what to own before someone else does.
Read the article02How we work together
Build together. Learn by doing.
Choose something worth improving
A process your team has outgrown, or a product idea you keep putting off. We start there, not with a vision deck.
Build a first version and try it for real
I do the technical work and explain the decisions as we go. The people who will use it try the first version. Their feedback decides what changes next.
Your team keeps building
We agree what the agents may do, what we check, and who is responsible. Your team learns to describe what it needs, judge what gets built, and take on more of the next project.
03Now building
I build the software I wish I had.
KeendocShort continuing education sessions for medical specialists(opens in a new tab)
DelanoPlans, tasks, and checks for coding agents(opens in a new tab)
Bezoekje.appPlan visits together, no account needed(opens in a new tab)
OwnkeyDictate and rewrite text on Android and Windows(opens in a new tab)
TaskBridgeManage your Linear tasks from Todoist(opens in a new tab)
SeshlogRecord and transcribe meetings for Obsidian(opens in a new tab)
TalentMatcherFind other suitable roles for rejected candidates(opens in a new tab)
04Field notes
Notes from building with AI
Step into the future of software building.
Perhaps you have a product idea you've kept putting off, a process your team has outgrown, or colleagues eager to build their own tools. Bring that to our first conversation. Let's work out what we can build together.